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商业领头羊的英语学习

2023-08-18 12:30:12 高考在线

商业领头羊的英语学习

  Helen: This is Real English from BBC Learning English. I’m Helen.

  Zoe: 大家好,我是刘佳。

  Helen: Today we’re going to look at words and phrases that have recently become part of the English language.

  Zoe: 今天的.地道英语,我们一块儿来学习当代英语中出现的流行词汇和新的表达方法。

  Helen: Today’s new expression is ‘market leader’.

  Zoe: Market leader. Market..市场和leader..领导人? 这两个词在一起说是什么意思呢?

  Helen: Well, it’s quite simple really. Market leader means either the company that sells the most of a particular type of product, or the product itself that sells the most.

  Zoe: 慢点儿,慢点儿,我怎么听着有点儿晕啊?

  Helen: well, listen carefully. if you had a company selling computers and you sold more computers than any other company, you would be the ‘market leader’.

  Zoe: 哦,market leader的意思就是指 某样商品销售额最高的公司。

  Helen: that’s right. it can also mean the product.

  Zoe: Market leader也可以指一样最叫卖的商品。

  Helen: yes. You could say Coca Cola is the market leader.

  Insert

  A: It’s nice to meet you, Mr. Antonelli. Now, could you tell me about your company?

  B: Of course. I represent White Electronics. We are the market leader in domestic appliances in Western Europe.

  A: Everywhere I went in England I saw those new mini cars.

  B: Yes, I think they are the market leader for small cars in the UK.

  Zoe: Do you have a mobile phone?

  Helen: of course, I can't live without my mobile.

  Zoe: alright then, where did you buy it?

  Helen: I bought it from a company that is the market leader.

  Zoe: Why?

  Helen: Well, the market leader usually offers quality products.

  Zoe: I see.

  Helen: And my mobile phone is very good. I’m not surprised it comes from the market leader.

  Zoe: let's hope it will last you a long time.

  Helen: I hope so too. Anyway before we go let’s recap – market leader –

  Zoe: 指的是 销售额最高的公司,或者是在市场上卖的最好的一样商品。

  Helen: You’ve been listening to Real English from BBC Learning English. Join us again soon for more up-to-the-minute Real English. Bye.

  Zoe: See you next time.